#TEAMMILK Olympics. We milked the Olympics with #TeamMilk & Weber Shandwick, creating social posts, GIF’s and on-line videos for Twitter, Instagram and Facebook. #MilkLife came home a winner: it was one of 5 brands most shared & re-tweeted on all platforms during the first week of the Rio games. With Becky Kozlen, Adam Ferguson, Kate Sullivan & Alex Drumm.
Always #LikeAGirl Super Bowl XLIX. As part of the #LIkeAGirl News Desk Team, we tweeted and posted live during the Big Game, where Always ran its first Super Bowl spot: the #1 highest engagement ad during the entire game. Worked with the Leo Burnett Team, including Judy Johns, AJ Hassan and Becky Kozlen.
Always Social. Collaborating with Google & Facebook teams, we developed innovative creative to help the brand breakthrough on social platforms. Pictured here our Summer Road trip Campaign (Always protection lets you 'go the distance' no worries). The campaign included a FB Carousels, Cinema-graphs and a Google Lightbox (a banner ad that expands into an interactive road map, which automatically locates the user and highlights fun points of interest for her to check out on her own summer road trip). Worked with Art Director Becky Kozlen